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SOCIAL MEDIA ADVERTISING

For small to mid-sized businesses who are looking to improve their social media accounts, brand visibility and drive additional traffic from mobile devices. 

Social Media Ads

Improving your social media presence from account audit and recommendations to comprehensive social media advertising strategy, getting your business in front of the right audience at the right time, who want what you’re selling.

SOCIAL MEDIA ADS BENEFITS

#1 ATTRACTING YOUR AUDIENCE

Professional targeting allows you to focus on your potential customers and show your ads to users who would be most interested in your product or service. Localized and targeted at people in your area of interest of a certain age or gender with particular interests. Those who have already shown interest and been on your site but haven't taken the desired action. Let’s do something about that.

#2 Promoting your brand

Promote your company's products or services, and share promotions and offers that spark interest, promote company principles, and life in general. Consumers will appreciate the openness of your brand and always enjoy following the activities of companies who speak to them and whose content resonates with their daily lives.

#3 Optimal advertising budget

This type of advertising is considered the most inexpensive and at the same time the most effective way of promotion, this is because it helps you increase customer traffic with a small budget. By determining as accurately as possible the target audience, you can reduce the advertising budget and still get the desired results.

WHAT DO YOU GET

#1 Account Recommendations

In order to successfully launch an advertising campaign, it is important to identify your social media account's strengths & weaknesses and prepare it for advertising. That's why we will start with account recommendations for improvement.

#2 Strategy

A well-thought-out advertising strategy with the sole intention of reaching your planned goals.

#3 Regular Reporting

Transparent statistics of advertising effectiveness. I prepare regular reports in a clear and convenient format.

SOCIAL MEDIA PACKAGES

STARTER

Account recommendations
social media ads strategy
set up & management

OPTIMAL

Account audit
social media ads strategy
set up & management

PRO

Account audit & consultation
social media ads strategy
set up & management

ACCOUNT AUDIT

Single audit
strenghts & weaknesses
report & recommendations
consultation & workbook

HOW IT WORKS

#1 GET IN TOUCH

We get the ball rolling… Your first step is to schedule a call. Provide some details about your business including your social media account(s) and what questions you have in mind. By planning ahead we can get started as soon as we start the call.

#2 KICK-OFF

We’ll discuss more about you, your needs, and my recommended approach… It’s a jumping-off point for us to do further work together.

#3 STRATEGY

I’ll learn as much as I can about your business and research your market. I’ll provide account recommendations and develop an advertising strategy that is specifically designed to work for you and your business.

#4 IMPLEMENTATION

From this and once you’re satisfied with the strategy – we can start to implement it…and we’ll go LIVE!

#5 MANAGEMENT

I accompany and optimize your advertising campaigns to achieve your goals. I prepare and provide clear and concise reports.

Social Media Services in Pixels

A peek into each process from audit and recommendations to strategy and full campaign management.

ACCOUNT AUDIT - BREAKING DOWN YOUR PROFILE PIECE BY PIECE

Analysis of profile header, offers, hashtags, geo, visual, texts, stories, videos, posts, followers, engagement, individual style.


Strengths & weaknesses


Preparing a report and drawing up recommendations on the basis of the audit


*Single or as a part of a Social Media project

ACCOUNT AUDIT+

Breaking down social media profile


Target audience and competitors analysis workbook for you to keep

  • Analysis of the target audience – needs and “pains” of your potential customers so you can keep on progressing
  • Competitor research, their strengths & weaknesses, their activity in social network(s). What are they doing that you’re not, and can you improve on their performance as well as your own?

Preparing a report and drawing up recommendations on the basis of the audit


Consultation


*Single or as a part of a Social Media project

SOCIAL MEDIA ADS

Niche analysis


Gathering and segmenting the target audience


Strategy for the advertising campaign


Creating an advertising account


Creating target audiences


Setting up advertising campaigns


MANAGEMENT

Tweaks and adjustments to the ads. What’s working and what isn’t?


I will closely monitor your results and make relevant recommendations and adjustments so we are on track to achieving your goals


Track non-targeted locations


Analyzing images, titles, and texts of advertisements and their further improvement in order to increase their CTR


Identifying the most effective creatives


Adjust campaign budgets accordingly


Scaling (on request). Adding new products and services to ads and applying proven effective strategies to them.


Tracking and reporting results. You can always see the performance of your ads directly in your account


In addition, I provide clear and convenient reports in a detailed form


ADDITIONAL SERVICES

Creating a company page on social network(s)


Fill the company page with the relevant information


Professional design creatives


Pixel integration to website


Creating a product feed


Technical assistance


Consultation on the company page on social media with the provision of recommendations


PRICING

Social Media Ads project monthly cost will depend on your business objectives


Account Audit – Breaking Down Profile – CHF 180.-


Account Audit+ – CHF 325.-


Technical Support – CHF 125.-/hour

LET’S DO THE WORK

If you are looking for help with Social Media Audit and Advertising for your business let’s schedule a call. We’ll look at your business and review current plans with a view to reaching your goals.