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Google Advertising Services

Do you want to improve your visibility with the help of Google Ads? Getting your precious business in front of those that are going to be interested in your product or service – is something we can help with.

Google Ads

Google Ads comes with a number of campaign types and a wide array of amazing features

Search Campaigns

Search ads are great to reach people while they’re searching for the products and services you offer. However, it might be a very different experience if you don’t know what you're doing, so why not utilise our knowledge so people can find you and not rely on chance and luck.

Shopping campaigns

Got a shopping campaign you want to get off the ground successfully? Let’s take a hard look at product card format ads on Google search and that Google Shopping tab that could do so much to help your campaign, we can also take a look at partner sites to help promote your products.

Remarketing

Remarketing is a smart way of advertising to those who have already visited your website. When they search on Google or visit other sites, there’s another friendly reminder of what they’re missing. You need to get this right for it to work, and we can definitely help.

Video Campaigns

Are you a dab hand at video campaigns? No? Videos attract visitors on YouTube and partner video resources, so don’t miss out on this lucrative area of marketing.

Display Campaigns

Text and graphic ads on Google partner sites such as YouTube, Gmail, and mobile applications. Utilise everything you can in order to ensure your campaigns success.

Local Campaigns

Never underestimate the power of local. We can advertise across Search, Display, Google Maps, and YouTube to bring people to your physical store.

Looking for help with Google Ads for your business? Let’s schedule a call and get the ball rolling.

More visibility

When your campaign is launched your ads will begin to appear on Google search page results. They’ll also appear on many partner sites.

Focus on your audience

Concentrate on the searches and people you need. Perhaps in the country, city or a specific targeted area. Perhaps gender, age or interests.

Pay Per Click (PPC)

You control advertising costs by paying only for the actual clicks and calls that your ad receives. 

And NOT for the users who saw your ad.

Google Ads in Pixels

A sneaky peek into each process

BASIC ACCOUNT CONFIGURATION

Field analysis and the place of the advertised site in this area


Site analysis and recommendations for promoted pages


Strategy for the advertising campaign


Creating a Google Ads account


Creating and installing GTM and Google Analytics


Linking Google Analytics and Google Ads accounts


Setting up conversion tracking


Creating target audiences for different types of products


Setting up remarketing


Creating a Google My Business account (on request)


Linking Google My Business and Google Ads accounts


SETTING UP CAMPAIGNS FOR SEARCH ADVERTISING

Writing text ads for search advertising in accordance with the structure of the account and taking into account the UVP, competitive advantages


Creating ad extensions according to semantic groups


Adding a basic list of negative keywords


Setting up audiences, bids, and device types


DISPLAY CAMPAIGNS

Display campaigns require careful, strategic, forward planning


Creating adaptive ads for media advertising in accordance with the structure of the account and taking into account the UVP, competitive advantages


Adding a basic list of negative keywords


Adding basic placeholder exclusions


Adding basic site topic exclusions


Setting up remarketing


Creating audiences for targeting ads in accordance with the project objectives


ADDITIONAL WORK FOR E-COMMERCE

Creating a Google Merchant Center account.


Linking Google Merchant Center and Google Ads accounts.


Strategy development for the advertising campaign


Configuring product feed into the Google Merchant Center


Setting up dynamic remarketing in Google Ads


Setting up campaigns for product ads in Google Ads


SETTING UP YOUTUBE VIDEO CAMPAIGNS

Selecting targeting types by keywords, topics, user interests, or remarketing audiences in accordance with the objectives of the project


Setting up ads for video advertising in accordance with the structure of the account and taking into account the UVP, competitive advantages


Adding a basic list of negative keywords for YouTube


Adding basic exclusions for non-target channels for YouTube


Adding basic topic exclusions for YouTube


MANAGEMENT

You need careful nurturing and management of your campaigns, with us at the helm, you have nothing to worry about


Adjustment of advertising. You can’t always tell right away how a particular creative, text or targeting will work. That’s why we’ll constantly monitor the results closely and make adjustments to the ads in order to achieve the planned goals.


Tracking non-targeted searches & locations


Analyzing advertisements and their further improvement in order to increase their CTR


Identifying the most effective keywords and their allocation to individual campaigns/ad groups if necessary


Tracking ineffective keywords and disabling them


Tracking ineffective types of targeting and disabling them


Adjusting campaign budgets


Scaling (on request). Adding new products and services to advertising and applying proven effective strategies to them.


Tracking and reporting results. You can always see the performance of your ads directly in your account and analytics.


In addition to this, we provide you with clear and convenient reports in detailed form, in a way that makes perfect sense to you.


Let's do the work

Looking for help with Google Ads for your business? Let’s schedule a call. We’ll look at your business and review current plans with a view to reaching your goals.